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In short, the strategy is a way to achieve the objectives, so under the strategy it is usually considered long-term planning behaviour of some companies in order to achieve the set goals. It defines a way how to use individual resources to take advantage of creating desired effects. Otherwise, by strategic planning company tries to answer a five qu...

By Nikola Kuvačić, Alisa Salkić, Lejla Skopljak

20.12.2014. Review article
THE NEW ECONOMY AND KNOWLEDGE SOCIETY

Although since the industrial revolution knowledge holds a key to development, is now emerging as an important entrepreneurial resource and basic generator of economic growth. Influenced the development of ICT and qualitatively different social relations, multiplying the effect of the application of new knowledge accelerates the transformation of m...

By Nikola Kuvačić, Zenaida Varupa

World and domestic literature and entrepreneurial practice on the pedestal of key factors of business success they put business ethics, social responsibility, environmental protection and sustainable development which today are mutual permeate and ultimately determine all activities of business and social entities and influence the entire natural a...

By Nikola Kuvačić, Zenaida Varupa